First off, I must apologize for the radio silence for a number of weeks. Over half the month is gone already and I hadn’t blogged once! Very naughty! I had a good excuse though — I was super-busy with my move from New Zealand back home to the States. (Yes, that’s right, back in beautiful Madison Wisconsin, in time to enjoy a second summer this year!) Now that the move’s done, and all my conference hopping — SMX, Internet Retailer, SES Toronto, and various AMA speaking engagements (last one is this Friday, btw) — is nearly at an end (at least for a few weeks), I can take a breath and get back into blogging. Back to the point of this post…

Last month I had the pleasure of interviewing Marylynne Tosyali, who is the Director of Online Marketing at Direct Marketing Services Inc., the company behind Wards.com, HomeVisions.com, and several other online stores. We talked about their foray into blogging, about GravityStream (Disclosure: yes, they happen to be a client of ours), about paid search successes, and a bunch of other search related issues. It was a great interview, and I’m pleased to share with you the 45 minute audio recording…

Download / Listen to the interview (MP3, 44 minutes, 10 megs)

This is the latest in a series of podcasts for the American Marketing Association’s “Hot Topic: Search Engine Marketing” conference in Chicago.

Marylynne will be speaking at the conference this Friday (June 22nd). I’ll be speaking there too, btw! 🙂

There’s still time to register. It’s going to be a great turnout. Hope to see you there!