I just had a very enjoyable dinner with my colleague Alan Rimm-Kaufman, founder of paid search firm, Rimm-Kaufman Group. We always have such thought-provoking conversations whenever we meet up. This evening was no exception. At one point our conversation turned to Microsoft. What can they do about Google and Yahoo eating their lunch? Microsoft has […]

I’ll be at the Search Engine Room conference in Sydney on March 20 and 21. I will be presenting two different sessions; one on monetization strategies, e.g. Google Adsense, Yahoo Publisher Network, affiliate links, etc., and the other is “Not Quite Search Marketing 101.” It should be a great conference with hundreds of delegates and […]

A few weeks back I posted a couple of podcasts from the Professional Association of Innkeepers International Conference 2006. At that Conference I spoke at four different sessions. The two sessions I already posted were on email marketing — one on the fundamentals and the other on advanced topics. Now I have my other two […]

If you’re at the DMA Annual Conference (DMA06), then I encourage you to check out the panel session I’m doing later today here in San Francisco at 4:30pm called Blogs, Podcasts and RSS: New Tools for Customer Acquisition and CRM. Hope to see you there! I’ve been busy, so apologies for the lack of posting. […]

If you’re passionate about search and you’d like to work at Netconcepts, a block from the beach in beautiful Browns Bay on the North Shore of Auckland, New Zealand, then read on… We’re currently looking for two key staff. To score either of these roles, you’ll need to be really, really good. Job #1 is […]

My company, Netconcepts, is hosting a webinar on the topic of our recently-released white paper “Chasing the Long Tail of Natural Search.” This presentation will take place on September 7 at 11.00am Central, and is open to all. If you want to… Discover how large your long tail sales opportunity really is — and how much you […]

Hello from San Jose! Ok, I started the title of this post with something a little misleading, because even though I’m here in San Jose for Search Engine Strategies, I didn’t actually make it to the conference at all today. Instead, I got to do something EVEN BETTER! I arrived from New Zealand in the […]

Have you considered incorporating content partners and marketing partners into your online strategy? For example, partnering with content providers who could augment your own content with additional related content? Or partering with sites whose visitors match your target market?  If, for example, you wanted to reach women online, you could partner with a site like […]

This is comical: Yesterday, Shaw told MediaDailyNews that his network has been talking to cable operators about disabling the fast-forward button on their digital video recorders to prevent commercial skipping. Wait, wait … the kicker is that he doesn’t think this would be any big deal to the audience. “I’m not so sure that the […]

DMNews.com has relaunched with a new design and a new back-end, both done by us at Netconcepts. On their blog, DM News’ founder and publisher Adrian Courtenay talks about the relaunch and gives us such glowing praise that I feel myself blushing! A few new features worth noting: The entire archives have been opened up. […]