Corporate blogging policy – IBM has one

By 3 Comments

IBM is encouraging its 320,000 employees to start blogging and have even written up a policy for them. If you want to see a good Corporate Blogging Policy, here is a an example. It is based on common sense, good etiquette, and giving back to the community. It’s about being transparent, honest, fair, respectful, and […]

Online retailers blogging?

By 4 Comments

Today I’ll be running a panel on blogs, RSS, and podcasting at Shop.org’s Annual Summit. My panelists include eHobbies, Ice.com, and SteveSpanglerScience.com. So few online retailers are blogging, that it’s very easy to get prime-time ink. eHobbies and Ice.com were featured in both the NY Times and USA Today this summer for their foray into […]

State of the Blogosphere in 5 parts

By 2 Comments

Well, it’s been six months since his last State of the Blogosphere address, but Technorati’s Dave Sifry has been busy tracking and mapping the latest trends, comprehensive results for which are to be found in his latest five-part blog post series. Part 1 on Blog Growth reveals the number of weblogs out there has been […]

Email open rates – reliable or not?

By Leave a Comment

Trying to do effective email marketing without good, reliable metrics by which to measure success, is like flying blind. Yet the reliability of such a key statistic as the open rate of an email campaign has been eroded for various technical and operational reasons. Let’s have a closer look at this issue, with the help […]
  • Assessment Report Book SIGN UP FOR EXCLUSIVE WEEKLY CONTENT
    AND RECEIVE A BONUS SEO HIRING BLUEPRINT!     SUBSCRIBE NOW
    +

    Learn how to hire an insanely great SEO in 7 simple steps.

    By downloading the free gift above, you are giving us permission to add you to our email list as well as acknowledging and accepting our updated privacy policies. In the future, we may send awesome informational emails, valuable resources, or exclusive offers.

  • +
    • Stephan Spencer
    ©2025 Stephan Spencer. All Rights Reserved. Koshkonong LLC
    6516 Monona Drive # 114
    Monona WI 53716-4026
     Privacy Policy | Terms of Use
    Earnings Disclaimer | Cookie Policy
    Website Accessibility

    QUICK LINKS

    STAY CONNECTED

    Show Buttons
    Hide Buttons