Is Google Video calling you?

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As you may know, Google has launched in beta Google Video, a specialized search engine of video clips and TV programming. They have recently started offering a video upload capability which you can find here. Google is being surprisingly agressive with seeking out video submissions. A Google employee from Google Labs this week sent one […]

Bid jamming and gap surfing

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Late last month I spoke at the “Successful Online Advertising conference in Auckland. One of the questions that came up during the session on paid search was around the tactics of gap surfing and bid jamming. A lot of people in the audience didn’t know the definitions of these terms; in fact, many had not […]

Nobody’s view of Google is the same anymore

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Since the launch of Google Search History, most of the search results we get are personalized. Personalized search, combined with local search, means no-one gets the same view of Google’s search results anymore. As a search engine optimization company, this makes our jobs interesting, to say the least. How do we track improvement in search […]

Time a big issue for corporate bloggers

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When corporate blogger Debbie Weil conducted one of her WordBiz surveys a few months back, it revealed some interesting things. Many of her CEO readers are savvy about blogs. They know all about blogging. And they know that it’s a great PR tactic to employ. WordBiz readers and survey respondents may be a skewed audience, […]
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